Most businesses don't have a growth problem — they have an unanswered question: why does a customer actually pick them?I chase that question everywhere I work.
I am an Entrepreneur and Growth Consultant with a Major in Marketing from IBA, University of Dhaka. Me and my team are tirelessly working to help early-stage businesses, helping startup and SME founders boost their businesses and scale sustainably.
BBA in Marketing
I hold a bachelor's degree, majoring in Marketing, from the Institute of Business Administration (IBA), University of Dhaka. During my undergrad I also served as a research assistant to my supervisor Prof. Dr. Khaled Mahmud, working on various research projects. Outside academia, I have participated in different case competitions and picked up podium positions along the way.
Tourism policy research
At the Bangladesh Investment Development Authority (BIDA), I worked as a Consulting Associate on a national tourism feasibility study spanning Cox's Bazar, Sylhet, and Khulna. The joint venture between BPC and BIDA delivered PPP frameworks, NPV models, and demand projections, helping bring foreign direct investment into five public tourism assets.
Head of Brand & Strategy
As Brand, Strategy & PR Lead at OnnoRokom Uddokta, a leading startup and SME accelerator, I work closely with founders on positioning and go-to-market planning to help them grow and scale sustainably.
Co-founder & Managing Partner
Co-founder and Managing Partner at Nexaur, a 360° real estate agency providing full-circle marketing and sales services to market leaders such as Sheba Holdings, Credence, and Sheltech.
Beyond client work — I teach, host podcasts, and share the stories of founders building in Bangladesh.